Visa does art on the go.
Art instalations have popped up in Vancouver, Montreal and Toronto to push Visa’s new tag line and campaign: More People Go with Visa.
Shayne Dark created this sculpture for Visa at Dundas Square in Toronto. These artistic efforts are also paired with a micro site featuring the making of these sculptures.
Props to TBWA for getting a great artist in on this project.
Some of Shayne’s other work can be seen here.
[...] sure some of you will balk at the idea of paying for public art -but it worked for VISA. So if you really belive in the art of advertising, jump on board sign the petition, you [...]
[...] Gardiner has agreed to host other outdoor ads in the past, including one for the Visa “Go” campaign (and McDonald’s has placed 3D ads elsewhere before). While the Gardiner ads are always located [...]