Big Ideas from a Small World

A question for Alex and CPB

Posted in Uncategorized by Ryan Thomas on May 4, 2009


How have you and CPB Group sold ground breaking work?

I may never have the opportunity to work at the factory, but this question haunts me. From Submissive Chicken onwards your shop has convinced some of the world’s best clients to buy the world’s most insane and eye catching work. How do you do it?

The future of this industry would benefit from the answer to this question. Richer experiences bring value, they created engaged consumers and more interesting environments.

From the first CD that opens a student book, to a career making C-level pitch, we are salesmen first and foremost.

Please take a moment at Cannes to teach everyone how to pitch better.

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2 Responses

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  1. John said, on May 4, 2009 at 6:37 pm

    I was thinking more along the lines of: “Microsoft ads. Your fault? Or theirs?”

  2. Ryan Thomas said, on May 4, 2009 at 11:05 pm

    Poke – trolling the advertising community since 2006.

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