Big Ideas from a Small World

This is gonna kill at Cannes (and make the world a better place)

Posted in Change Something, Global Outlook by Ryan Thomas on May 4, 2009

I know it’s been posted elsewhere but this is one of the single best pieces of advertising you may see for years. The craft and care taken in creating this piece is textbook why advertising matters.It’s not social media or an advergame, it’s simply the best use of copy a bank has ever used.

To my friends in the TBLG community – I hope I can do you this kind of service in Toronto one day.

(Spot by: El Cielo Buenos Aires)


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