Big Ideas from a Small World

Pepsi Max’s insight: Cephalopod’s are so in right now.

Posted in Global Outlook by Ryan Thomas on May 26, 2009

Pepsi Max has created a spot that feels more like a beer commercial than a traditional soda pop spot. I would go as far as to say that this spot has been done before – the only difference. It’s never been done with an octopus.

The spot is from CLM BBDO.

That being said, I love me a good cephalopod.

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